A few of the systems
we've built recently.

The fourth system we have built for this client, alongside the Training Hub, the fleet driver assessment portal and the Social Studio — and this time the job was the shop window. Driversity sells to four groups who want completely different things: learners booking a first lesson, instructors training to qualify, employers buying fleet driver training, and driving schools looking at the Hub software. Most sites in this position pick one audience and bury the rest. We routed all four off the homepage, designed the whole thing on a phone screen before a laptop one, and gave the Hub and the Social Studio proper pages of their own so the software has somewhere to sell itself.

What made it bespoke

• Four audiences routed straight off the homepage, each to a path of their own, with none of them wading through the others
• Designed on a phone screen first — Call and Enquire fixed within thumb reach at the bottom of every page
• Product pages for the Training Hub and the Social Studio, so the software we built has a shop window of its own
• A fleet page built around the enquiry employers actually make — a quote request, not a brochure
• A dedicated Autism & Safe Driving pathway, written for the people it is actually for
• Structured data, sitemap and technical SEO handled as part of the build, not bolted on after

One site that takes four very different visitors somewhere useful within a couple of taps — and puts the Hub and the Social Studio in front of the driving schools who would buy them.

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This business sells and delivers on a weekly cycle, and was taking every order by hand through social media messages — then copying them across several spreadsheets, all filled in manually, to work out the round. It worked, but it was hours of manual admin every week. We built two things that work together: a website customers order from, and a back-office app to run the whole operation. Orders now flow straight through, the weekly run builds itself, and the system handles the admin that used to take up so much of the owner's time.

What made it bespoke

• A customer ordering website tied to that week's live availability — sold-out items simply don't show
• A separate business app to manage orders, customers and the weekly delivery run in one place
• Picking lists and run sheets generated automatically from confirmed orders
• Customer accounts and order history, so regulars are recognised and reordering takes seconds
• Built around this business's actual products and rules — not a generic shop template

AI built in

Hours of order-wrangling gone every single week. Orders land ready to pack, the Monday run sheet writes itself, and nothing slips through the net — the business runs while the owner sleeps.

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This business trains and develops people across several programmes, and was running it all on spreadsheets, shared documents and email. Nobody had a single, reliable view of who was where in their training. We replaced the lot with one hub that manages everyone — trainees working towards qualification, fully qualified staff, and the standards checks that keep them compliant — with each trainer signing in to see only their own people. Then we added a social studio on top, so marketing the business doesn't get pushed to the bottom of the list every week.

What made it bespoke

• Two tiers of people — trainees and qualified staff — each with their own records, sessions and declarations
• Standards checks and programme tracking built to this provider's exact qualification rules
• Role-based logins, so every trainer sees only their own caseload and nobody else's
• Session logging, scheduling and full history in one place — no more version-conflict spreadsheets
• A built-in social studio: AI-drafted posts and images, tailored for LinkedIn, Facebook and Instagram — ready to copy straight in

AI built in

The entire operation in one place — every trainee's progress at a glance, compliance handled automatically, and the marketing that used to never happen now done in minutes instead of an evening.

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This provider assesses other companies' drivers out on the road and reports back to the employer. Assessors were filling in paper and Word templates, and every report had to be retyped, formatted and chased before it could go out. They needed assessments to be consistent, reviewable, and turned into a professional branded report every time — and they needed to change the forms themselves without paying for a developer each time the criteria moved. We built exactly that, with compliance baked in.

What made it bespoke

• Assessment forms the team edits themselves — add, rename or remove fields with no code
• An approve-or-return workflow: every assessment is reviewed before it reaches the employer — and can be sent back to the trainer to edit with one click
• Approved reports go to the client in one click — a branded PDF with a report guide attached, so the employer knows exactly how to read it
• A built-in session guide the trainer can open at any time while filling out the assessment
• A dashboard showing what's awaiting review, what's been approved, and what needs changes
• Built-in data retention — approved reports auto-delete five years after the session for compliance

AI built in

Polished, professional reports in the employer's inbox the same day instead of the same week — while an AI agent quietly keeps the new-business pipeline full around the clock.

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